AI Content Coordinator
Location: Carbondale, CO or Denver, CO (we require in office work 2+ days a week)
Department: SEO + AEO
Reports To: SEO Director and Senior SEO Manager
Role Overview
We are seeking an AI Content Coordinator to support our SEO team in developing, editing, and optimizing content across our portfolio of clients. This is an entry level role designed for someone early in their career who has a strong foundation in writing, editing, or communications and experience with LLMs and AI tools.
The role focuses on helping the SEO team integrate AI-assisted workflows into content production while maintaining editorial quality and search performance and AI discoverability. The AI Content Coordinator will test tools, assist with content generation and editing, evaluate output quality, and help refine processes that improve efficiency without compromising accuracy or brand voice.
This position works across the full SEO book of business under the guidance of the SEO Director and Senior SEO Manager.
Key Responsibilities
Assist with the creation, editing, and optimization of SEO-driven content across multiple client accounts
Use AI-assisted tools to support content drafting, research, and editing workflows
Review AI-generated content to ensure clarity, accuracy, brand voice alignment, and editorial quality
Collaborate with SEO strategists to align content with keyword strategy and search intent
Test and evaluate emerging AI tools and workflows that improve content production efficiency
Document findings and contribute to evolving internal AI content guidelines and best practices
Support content audits, updates, and optimization initiatives across existing content libraries
Maintain high editorial standards while balancing speed and experimentation
Qualifications
Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field
Strong writing, editing, and proofreading skills
Native or near-native English proficiency
Familiarity with AI writing and research tools (ChatGPT, Claude, Gemini, etc.)
Willingness to experiment with new tools and processes
Strong attention to detail and ability to evaluate content quality
Comfortable working collaboratively across multiple projects and clients
Preferred Experience
Internship or coursework related to content marketing, publishing, journalism, or digital marketing
Basic understanding of SEO concepts such as keywords, search intent, and content optimization
Basic understanding of AEO (also known as GEO) concepts such as semantic content alignment, structured data, chunking-friendly formats and citation source relevancy
Compensation: $50,000 annual base salary. This is a non-exempt position eligible for overtime pay.
Comprehensive Benefits:
Medical coverage
Dental coverage
Vision coverage
401 (k) match
Wellness benefit
Home office stipend
Professional development/education assistance
Paid volunteer hours
Parental leave
Flexible schedule
Company-wide offsites
Remote/hybrid workplace
Perks: Our culture creates the vibrant energy that fuels what we do and what we stand for. Flex time, powder days, wellness incentives, flexible work arrangements, team hikes, floats, runs and playtime
Be you, on our team. We seek to build an inclusive team and culture that values diverse lived experiences, backgrounds and skill sets.
About Backbone Media: We are the country's leading active lifestyle media agency. For nearly 30 years, Backbone has partnered with brands big and small to develop and execute effective, integrated media strategies. With offices in Carbondale and Denver, Colorado. Backbone has been consistently included on Outside Magazine’s “Best Places to Work” list.
Everything we do is backed by an internal culture of true believers with passionate, personal connections to the outdoor world. We don’t stand still. We can’t help but protect the environment and access to the outdoors in our actions. And we get stoked on amplifying the brands that want to make big things happen.
Backbone provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, marital status, veteran status, or any other characteristic protected by federal, state or local law. We consider applicants of all backgrounds — if you're excited about what we're doing but don't meet every criterion, please don't let that discourage you from applying.
Please no phone calls regarding job inquiries.
- Department
- SEO
- Locations
- Carbondale, Denver
- Remote status
- Hybrid
Colleagues
About Backbone Media
Founded in 1997 in Carbondale, Colorado, Backbone is a marketing agency for outdoor and active lifestyle brands with services across the paid and earned media landscape.